No.1 - 2002
Click here for Ad of the Month Archive

Zurich back on the top spot!

Zurich claims the top spot this month with it's natty print campaign for Kuoni, but London are snapping at their heals with their latest TV campaign for COI. Sharing third position are two of our Amsterdam offices, BBCW Amsterdam with its cheeky TV ad for Wehkamp and PMSvW Amsterdam with their latest Amstel beer commercial. Not letting the side down YOKYOR Amsterdam are in fifth position with a simple print ad for Albert Nolten Shoes. Paris shares the fifth spot with a print campaign for Decathlon. In seventh position its Tel Aviv and Israel Radio, Copenhagen take eighth place with their TV ads for True Stories. Lisbon are ninth with a Danone TV ad and Istanbul come in tenth with their TV ad for Garanti Bank on branchless banking.

Advico/Y&R Zurich
Client: Kuoni Reisen AG
Ad Title: Vacations that make you forget everything

Creative Director: Martin Spillmann
Art Director: Hélène Forster/Christian Bobst
Copywriter: Peter Rettinghausen/Urs Schrepfer

 

 

RKCR/Y&R London

Client: COI
Ad Title: Bad Boiler/Bad Bulbs/Washing Machine

Creative Directors: Robert Campbell, Mark Roalfe
Art Director: Jerry Hollens
Copywriter: Mike Boles

 

 

BBCW Amsterdam
Client: Wehkamp
Ad Title: Twin Peaks

Concept: Herman Lanfermeijer, Mark van den Bergh

 

 

 

PMSvW Amsterdam

Client: Heineken Nederland (Amstel Beer)
Ad Title: Looking After

Creative Director: Marcel Hartog & Jeroen van Zwam
Art Director: Michiel Keser
Copywriter: Jaap Langenberg

 

 

 

YORYOR Amsterdam

Client: Albert Nolten Shoes
Ad Title Handmade Shoes

Creative: Mart Groen, Ralph Wilmes

 

 

 

Y&R Paris
Client: Decathlon
Ad Title: Tennis/Food

Creative Director: Gabriel Gaultier
Art Directors: Bernard Lebads, Stephane Rondeau
Copywriter: Ioic Froger

 

 

 

Shalmor Avnon Amichay/Y&R Tel Aviv

Client: Israel Radio
Ad Title: Highway/Breakes/Limo

Chief Creative Officer: Gideon Amichay
Art Director: Igal Hazan
Copywriters: Dudi Hevron, Asi Shavit

 

 

 

Y&R Copenhagen
Client: True Stories
Ad Title: Lunch/Lenscap

Creative Director: Peter Schack
Art Director: Simon Engstrom
Copywriter: Ole Caspersen

 

 

Y&R Portugal

Client: Danone
Ad Title: Entreview

Creative Director: Albano Homem de Melo
Art Directors: Joao Madeira, Claudio Quartilho
Copywriter: Marco Figueiredo, Gabriela Hunnicutt

 

 

Y&R Istanbul
Client: Garanti Bank
Ad Title: Branchless Banking

Creative Directors: Serdar Erener, Ugurcan Ataglu
Art Directors: Murat Lafi, Pemra Atac
Copywriter: Baris Akbas

Translation below:

- Good Morning, good morning, good morning to everybody. Good morning to you as well caterpillar friend.

- Click click those keys and maybe a bird will come out of the computer. He he he!!! Anywaaaay, let's do our thing.

- Four four four zero three three three

- What do we do? We are welcomed to Branchless banking.

- You rough caterpillar. He he he.

- Here we go! Good day Ms. Aylin. Arzu??? I've talked with Ms. Aylin all the time. But that's ok, I'm sure you are as clever, agile and beautiful as her. Just joking!!!

- I have a traffic penalty, let's do that thing. I drive a bit fast, that's why of course the car is a good one. Last night, I took a little tour at Bosphorous, and on the way: "Licence and Registration please" situation. It cost e 26 million. Exact 26 million.

- Wouldn't I have? Do the wishes ever come to an end with us Ms. Arzu? What did they once say? If you have money, you have trouble.

Voice Over: When Branchless Banking is mentioned in Turkey, everybody recalls Garanti Bank. People who like talking dial: 444 0 333. People who don't like talking click: www.garanti.com.tre