No.7 - 2003
Click here for Ad of the Month Archive

A New Winner!

Dubai has taken the top spot in the Ad of the Month competition for the first time ever, with some clever but simple print ads for Baynoona Oasis Trading. Snapping on its heels in second place it’s Istanbul with its already-famous TV ads for Turka Cola featuring Chevy Chase. Barcelona shares third place with a TV commercial for Ecoembalajes, the National Recycling Association, while also third are Lisbon and Zurich with respectively a print campaign for Disabled People in Sport and a TV ad for Milk. In sixth position is Copenhagen with a series of humorous TV ads for Videomarathon. Paris is in seventh place with the latest Orangina TV ad, this time for Orangina Light. Three offices tie in eighth position; Bucharest with the latest print campaign for Save the Children, this time against drug abuse, Milan with a TV campaign for Barilla Semolina Pasta and Nairobi with a colourful print campaign for Basco Paints

1. Dubai
Client: Baynoona Oasis Trading
Ad Title: Spring Onion/ Radish

Creative Director: Sam Ahmed
Art Director: Syam Manohar
Copywriter: Shahir Ahmed
Copy: Madeleine Vegetal Wash Make your veggies squeaky clean

2. Istanbul
Client: Ulker Gida
Ad Title: Diner/ Dinner Table

Creative Directors: Serdar Erener/ Ugurcan Ataoglu
Art Directors: Erdem Suyolcu/ Memed Erdener
Copywriter: Gulcan Evrenos


3. Barcelona
Client: Ecoembalajes
Ad Title: National Recycling Association

Creative Director: Manu Diez
Art Director: Toni Santino
Copywriter: Pitus Andreu
Junior Art Director: Pablo Martinez

3. Lisbon
Client Federation: Portuguese Desporto Deficientes
Ad Title: Tennis/ Basketball/ Athletics

Creative Director: Albano Homem de Mello
Art Director: Patricia Conde
Copywriter: Angela Silva

3. Zurich
Client: SMP-PSL Milk
Ad Title: A Cappella

Synopsis
A cow is seen looking at the camera. The camera movies back to reveal two more cows standing on both sides. The cow in the middle taps its foot three times and started to sing. Then the second cow starts up in a bass voice. The third cow joins in as well. A fourth voice is heard – the three cows look off the screen. A small calf trots into view singing the high pitch and completing the a cappella chorus.

Art Director: Willem Baumann
Copywriter: Johannes Raggio

6. Copenhagen
Client: Videomarathon
Ad Title: The Door/ The Cliff

Art Director: Simon Engstrom
Copywriter: Peter Farver

7. Paris
Client: Orangina
Ad Title: Disco

Creative Director: Riffault Herve
Art Director: Gilles Menet
Copywriter: Ugo Fossa

8. Bucharest
Client: Save the Children
Ad Title: Brochure/ Butterfly

Creative Directors: Anca Gheorghiu/Dragos Popescu
Art Director: Andrei Stoleru
Copywriter: Dragos Popescu

8. Milan
Client: Barilla Semolina Pasta
Ad Title: The Ritual – Spaghetti/ The Ritual – Tortiglioni/ The Ritual - Farfalle

Translation
1) What is the shape of lightness? Spaghetti Barilla a shape of love
2) What is the shape of lightness? Tortiglioni Barilla a shape of love
3) What is the shape of lightness? Farfalle Barilla a shape of love

Executive Creative Directors: Aldo Cernuto/ Roberto Pizzigoni
Art Director: Isabella Bernardi
Copywriter: Marco Cremona

8. Nairobi
Client: Basco Paints
Ad Title: Ketchup/ Eye/ Banana

Creative Director: Steve Eperjesi
Art Director: George Kimani
Copywriter: Olivia Kimani